The Evolution Continues - Morton Salt
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1960-1980

The Evolution Continues

As consumer trends evolve, Morton Salt answers the call with breakthrough products while also giving back to the community.

1960

Playhouse

1961

Joy Morton’s only son, Sterling Morton, sets aside funds for the Morton Wing of the Art Institute of Chicago before his death.

1963


Source Unknown

1967


Source Unknown

1968

The sixth version of the Morton Salt Girl debuts, with the yellow dress and a carefree gaze that remains today.

1970

Keeping up with consumer health and diet concerns, Morton® Salt Substitute is developed.

1973

Morton continues its commitment to health and diet trends by introducing Morton® Lite Salt™ Mixture.

Morton introduces Nature’s Seasons® Seasoning Blend, a unique blend of salt, pepper and other natural spices.

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